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Artistic goals at Woolly
In the spring of 2011, Woolly Mammoth Theatre Company was a finalist for an award recognizing excellence in non-profit management administered by the Washington Post and the Center for Nonprofit Advancement. It wasn’t big dollars, but we hoped it would help us connect with some corporate contacts. We didn’t expect that we’d learn something about [...]
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Really great board retreat. Seriously.
03.02.11 | Permalink | 2 CommentsWe had our annual board retreat for Woolly Mammoth last Saturday. One of our members arranged for us to use a gigantic conference room in the offices of his law firm. One brilliant logistical idea I wanted to share – he arranged for free parking in the building garage but only if you arrived at [...]
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Talk about goals.
Goals are the bones of endeavor. Like bones, strong, clearly articulated goals provide structure to an endeavor and allow the various people involved in the endeavor to exert their energy at key points of leverage to move the endeavor forward. Without strong bones, a vertebrate animal is a lump of goo. Without clear goals, an [...]
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Attendance Matters
02.07.11 | Permalink | 3 CommentsThe following is a piece I wrote about a year ago. I was tired of people assuming that when I talked about attendance being important, I was concerned about ticket revenue. What I was really concerned about was sitting in performances of terrific productions with nine other people and ninety empty seats representing people who [...]
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advocacy, audiences, conversation starter, development, ideas, major regional theatre, marketing, new plays, non-profit theatre, playwrights, presenting, producers, rabble rousing, the process, theatrical ecosystem
#Newplay: The Undelivered Rant
02.03.11 | Permalink | 3 CommentsIndulge me in a little rhetorical drama, I have, on occasion, so indulged many of you. The USA needs theatre. We are a potentially free and democratic people, but when the citizens become disenchanted and politically disengaged, we disenfranchise ourselves and cede leadership to those who can tolerate swimming in a political cesspool. Theatre makes [...]
