Category
audiences
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audiences, conversation starter, devised work, ideas, marketing, playwrights, producers, rabble rousing, social media, the process
Build It and They Will Come
09.04.10 | Permalink | View CommentsIn the fairly recent past, an active subject of conversation that kept resurfacing was the content of current shows in the commercial sector. Namely, the fact that a majority of new productions on Broadway are based on pre-extant Intellectual Property. Of course many artists aren’t too thrilled about this when there’s so much great ORIGINAL [...]
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actors, audiences, directors, dramaturgy, education, ideas, the process
The Strip of (Textual) Terror
08.24.10 | Permalink | View CommentsCollation line. Apparatus. Strip of terror. Whatever you call it, it’s that somewhat inscrutable line or two of apparently Enigma code between the text and the annotations, particularly in a modern edition of, say, Shakespeare. It might seem irrelevant or irretrievably geeky, but there are all kinds of important, dramatically compelling questions lurking amid the [...]
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audiences, conversation starter, marketing, social media
You’ve Got a Friend
08.19.10 | Permalink | View CommentsSo in the last blink of the internet a poor AD in Edmonton dropped his guard for a moment, blew off some steam, and didn’t get away with anything. At all. Ever. Mr. Jeff Haslam still thinks people are unhappy with him because he commented publically not because of what he said. If you are [...]
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audiences, conversation starter, ideas, marketing, presenting, producers, the process, theatrical ecosystem
Warming Up
08.19.10 | Permalink | View CommentsBefore we get to the post, a joke. The joke. Man goes on vacation, leaves his cat with his parents. A week later, he comes home, goes to pick up the cat. And his dad says, “Sorry, son, the cat’s dead.” “Jesus, Dad, you couldn’t have broken it to me gently? When did this–” “The [...]
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audiences, conversation starter, education, ideas, marketing, social media, the process
How to be sociable.
08.11.10 | Permalink | View CommentsAt the American Shakespeare Center, we are getting ready to expand our social media footprint. Internally, this plan has met with a rich combination of excitement and concern. What happens when we let our ASC family loose on Twitter, YouTube, and blogs? How can we make sure that we are all representing the ASC in [...]
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audiences, conversation starter, development, ideas, marketing, producers, social media, theatrical ecosystem
How social are you?
07.29.10 | Permalink | View Commentsor, Please Don’t Be a Fair Weather Friend… A few weeks ago, I started writing this post. I didn’t even have the guts to put it on my own blog. I decided to write it for 2am Theatre. Then I saw this excellent post on PR For Smarties. So I immediately emailed Karen and asked [...]
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360 storytelling podcast, audiences, conversation starter, ideas, non-profit theatre, theatrical ecosystem
The New Storytelling
07.28.10 | Permalink | View CommentsPerformance Art. Spoken Word. Don’t stop reading yet. David Sedaris comes to my town fairly often, once or twice a year. He can fill up a 4,000-seat theater, or quickly sell out an eight-night run at a smaller one. Last year, the Associating Writing Programs conference, a gathering of folks affiliated with BFA and MFA writing programs, [...]
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audiences, conversation starter, devised work, ideas, playwrights, pull quotes, rabble rousing, social media
Pull Quotes: 2Twt or Not 2Twt
07.14.10 | Permalink | View CommentsIt should be clear that we at 2amt like Twitter just fine. But where do you draw the line? After this story about how some theatres in Australia are using Twitter during performances, an idea that some theatres are trying in the U.S., the question started flying around the #2amt hashtag. Here are a couple [...]
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audiences, conversation starter, ideas, marketing, rabble rousing, social media, theatrical ecosystem
Feed the ‘Unlabelled Awesome’
07.09.10 | Permalink | View CommentsI’m currently working my way through the fantastic book Cognitive Surplus: Creativity and Generosity in a Connected Age by Clay Shirky, the author of Here Comes Everybody, and boy does it ever make me think of our very own #2amt efforts. Not only does it make me consider #2amt with a better honed sociological context, [...]
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audiences, conversation starter, development, ideas, playwrights, rabble rousing, theatre festivals, theatrical ecosystem
Theater and Disruptive Technology
06.30.10 | Permalink | View CommentsDisruptive technology and disruptive innovation are terms used in business and technology literature to describe innovations that improve a product or service in ways that the market does not expect, typically by being lower priced or designed for a different set of consumers. – Wikipedia I think the world of new play development is ready [...]
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audiences, charity, conversation starter, corporate sponsors, designers, development, directors, funding and support, ideas, non-profit theatre, presenting, producers, rabble rousing, sponsorship, storefront theatre, technical work, the process, theatrical ecosystem
Dream a dream
06.24.10 | Permalink | View CommentsAfter the first sustained pause in the conversation between (sober) theatremakers the party question of choice is “what is your dream project?” It’s a fun topic and generally it means you don’t have to talk for a minute which limits your probability of saying something stupid. It works best for actors and directors and pretty [...]
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audiences, conversation starter, development, funding and support, ideas, marketing, non-profit theatre, presenting, producers, storefront theatre, theatrical ecosystem
Ushers and Entryways: Audience Expectations
06.10.10 | Permalink | View CommentsThe space and conventions around a live performance determine whether it is fundamentally inclusive or exclusive. When an arts organization or producer decides to charge $100 for a ticket, and another decides to put on a show for free, either performance can be “legitimate” and draw a large crowd, if the conventions of the space [...]
